Modernizing a multi-location restaurant brand
A ground-up redesign that unified five restaurant locations under one fast, mobile-first experience.
Marea's old site was a patchwork of location-specific pages built years apart, none of which worked well on mobile — where the vast majority of diners were searching for menus, hours, and reservations.
We redesigned the experience around a single, consistent system that scales across locations, with structured data for each restaurant so they show up correctly in local search and maps.
“Five restaurants that finally look and feel like one consistent brand online — that alone made the project worthwhile. Reservation volume went up noticeably in the first few weeks. One revision round took longer than expected, but the quality of the output made it easy to overlook.”
Elena Marchetti — Marketing Director, Marea Restaurant Group
- +74%
- Mobile conversion
- +120%
- Local search visibility
- +58%
- Reservation requests
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